The apprentice deficiency is a serious challenge. A qualified and motivated young generation is crucial for the long-term success of a company. In this blog article we will give you effective strategies to help you find talented apprentices and for your company can win.
Why the apprentice deficiency is a Problem
Before we dive into the solutions, it is important to understand the reasons for the trainee deficiency. The causes can be many:
- Demographic Change: Fewer young people are available for work.
- The shortage of skilled workers: The competition for talent is high.
- Changing Expectations: Young people have other demands on their employers.
- Insufficient Training: Many companies have difficulties to apply their training courses adequately.
- A strong employer brand building
A strong employer brand is the key to attract qualified trainees. Here are some tips to strengthen how your employer brand:
- Transparent Corporate Culture: Show what your company stands for and the values it conveys.
- Former trainees include: You can use Testimonials and success stories from former trainees, in order to make your business more attractive.
- Social Media Presence: You can use platforms like Instagram and LinkedIn, to give insights into the daily work.
- Specific Target Groups
The speech of the right audience is crucial. Young talents to raise, you should consider the following strategies:
- Schools and educational institutions: You will cooperate with schools, Workshops and information events.
- Career fairs: Take part in trade fairs, to get to work directly with students and their parents into the conversation.
- Internships offer: Do you offer internships to give young people an insight into your company.
- Modern Recruitment Methods
In order to be in today's competition for trainees successfully, you should apply modern recruitment methods:
- Online Recruitment: You can use platforms such as LinkedIn and Facebook to promote their training.
- Active Sourcing: They are actively looking for suitable candidates to wait rather than just applications.
- Candidate Management Systems: Implement Software that makes the application process more efficient.
- Training experiences to optimize
In order to attract apprentices and to hold, it is important to optimize the training experience:
- Mentoring Programs: To assign a new trainee with a Mentor who will help you with the incorporation.
- Regular Feedback: Perform regular Feedback sessions in order to promote the development of the trainees.
- Training opportunities: Do you offer training and development opportunities during the training.
- Flexible training models to offer
Young people have different realities of Life. Please take this into consideration in the design of their training:
- Dual Training: They combine theory and practice in order to promote the learning process.
- Part-Time Training: Do you offer flexible models that allow trainees to combine work and study.
- Summer jobs and student places: They give students the opportunity to gain during the school holiday practical experience.
- Digital Tools for the trainee to search benefit
In the digital age, it is essential to use modern technologies to find apprentices:
- Job portals: You use job boards that specialize in training courses, such as Ausbildung.de or Azubiyo.
- Social Media Recruiting: Turn off targeted Ads on platforms such as Instagram, to the younger audience.
- Video interviews: The first interview via Video, in order to speed up the selection process.
- Incentives and Benefits to offer
Incentives can help to increase the attractiveness of your training courses:
- Travel grants: Do you offer support for the commute.
- Awards for good performance: Reward outstanding achievements with rewards or gifts.
- Team events and trips: They organize regular team events, in order to strengthen the cohesion.
Conclusion
The apprentice deficiency is a challenge that can be overcome with the right strategy. By building a strong employer brand, the target-group-specific approach and modern recruitment methods, companies can successfully qualified trainees. Be sure to improve the training experience continuously and provide incentives in order to attract the best talent for your company. Use these tips to give the trainee a shortage and future professionals to successfully train.